In Canada, the most popular categories for distributing coupons are food, personal care, and household products.
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Q3: A coupon is a predetermined amount of
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Q5: Continuous sales promotions create a good image
Q6: Media-delivered coupons are popular if the objective
Q7: Product sampling is an effective, but expensive
Q9: Slippage is another word for product lost
Q10: The overall goal of trade promotions is
Q11: The temporary offering of a larger price
Q12: The most common consumer promotion objective is
Q13: Free samples are a type of "push"
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