Which of the following questions would NOT fall under the logistics and fulfillment stage of sales promotion planning?
A) How will media advertising be coordinated with the sales promotion?
B) Who will draw the prizes?
C) How will the prizes be delivered?
D) What are the sales promotion objectives?
E) Where will all the contest entries be sent?
Correct Answer:
Verified
Q44: The distribution of _ is becoming very
Q45: Due to its high impact and reach,
Q46: The most common objective of consumer promotion
Q47: Media-delivered coupons are coupons distributed through
A) radio
Q48: Three common trade promotion objectives are
A) to
Q50: Which of the following is NOT a
Q51: An action plan for communicating incentives to
Q52: There are two basic types of promotion
Q53: Which of the following is NOT a
Q54: According to Nielsen, research shows the redemption
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