Discuss five of the roles that telemarketing performs, citing examples of each to illustrate your answer.
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Q26: Direct mail accounts for _ of net
Q27: List the traditional forms of direct response
Q28: What is the difference between selective direct
Q29: List and explain the forms of direct
Q30: Explain why marketers continue to use telemarketing
Q32: Explain the difference between inbound telemarketing and
Q33: What is an online database? Give an
Q34: Describe the components of the typical direct
Q35: Explain the benefits of direct mail over
Q36: In order to incorporate direct response advertising
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