All activities in marketing communications are easy to measure so there are no excuses for not being able to provide results for each element of the plan.

Question

Quizplus · Accepted Answer

While some activities in marketing communications are easily measurable (such as the number of clicks on a digital ad), others may be more difficult to quantify (such as the impact of a company's reputation on brand awareness). Therefore, it is not always possible to provide clear results for each element of the plan.

All Activities in Marketing Communications Are Easy to Measure So