The elimination of intermediate organizations between the producer and the consumer is called _____.
A) disintermediation
B) downsizing
C) market segmentation
D) fragmentation

Question

Quizplus · Accepted Answer

Disintermediation refers to the elimination of intermediaries or middlemen between the producer and the consumer. This can include wholesalers, retailers, or other distribution channels, allowing producers to sell their products directly to consumers. Downsizing refers to a reduction in the size of a company, while market segmentation refers to the process of dividing a market into smaller groups of consumers with similar needs or characteristics. Fragmentation refers to the process of breaking something into smaller pieces or parts.

The Elimination of Intermediate Organizations Between the Producer and the Consumer