A mode of international entry frequently used by McDonald's whereby the cooking methods, ingredients, and physical appearance of their restaurants comply with McDonald's standards is known as

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The mode of international entry described is franchising, where a company grants the right to use its brand and operating system to another party, in exchange for a fee and a share of profits. The franchisee is expected to follow the guidelines and standards set by the franchisor, including cooking methods and restaurant appearance. Strategic alliances involve cooperation between two or more companies to achieve shared objectives, exporting involves selling products from one country to another, and turnkey projects involve a company designing, constructing, and equipping a facility for another party.

A Mode of International Entry Frequently Used by McDonald's Whereby