Campaign efforts that aim to hit particular voters with very specific messages tied to their individual demographics and attitudes are known as __________.

Question

Quizplus · Accepted Answer

Microtargeting is a campaign strategy that involves using data to identify specific groups of voters based on factors such as demographics, behavior, and beliefs, and then tailoring messages to speak directly to those individuals. This allows campaigns to more effectively communicate with voters and potentially persuade them to support a particular candidate or issue. The other options listed are unrelated to microtargeting.

Campaign Efforts That Aim to Hit Particular Voters with Very