Which diversification strategy focuses on a single business operating in a single industry segment?
A) Concentration strategy
B) Vertical integration strategy
C) Concentric diversification strategy
D) Conglomerate diversification strategy

Question

Quizplus · Accepted Answer

Concentration strategy focuses on a single business operating in a single industry segment. The company's efforts are directed towards improving its position in the current market rather than diversifying into new products or markets.

Which Diversification Strategy Focuses on a Single Business Operating in a Single