3M's description of innovation is "a new idea together with action or implementation that has a bottom-line impact." This reflects which key component of innovation?
A) The invention by itself does not make for innovation.
B) It is not just the change that is important or that defines innovation.
C) An innovation is more than just a novel idea or product.
D) all of the above

Question

Quizplus · Accepted Answer

All of the given statements are reflected in 3M's description of innovation. It emphasizes that innovation is not just about creating a new idea or product, but also implementing it in a way that has a positive impact on the bottom line.

3M's Description of Innovation Is "A New Idea Together with Action