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The Jim Pattison Group Has Grown by Acquiring Firms in Diverse

Question 80

Multiple Choice

The Jim Pattison Group has grown by acquiring firms in diverse industries. Today, Jim Pattison owns food retail chains, car dealerships, radio stations, a fishing company, a sign company, a packaging company, and several museum-themed tourist attractions. Jim Pattison has pursued a strategy of __________.


A) vertical integration
B) horizontal integration
C) related differentiation
D) unrelated differentiation
E) unrelated diversification

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