Organic Designs is a small,successful chain of stores offering stylish clothes made of all-organic materials for infants,toddlers,and young children.Most of the Organic Designs stores are located in urban areas.Now Organic Designs is considering using direct marketing to reach potential customers who live outside of the company's existing markets,with the goal of creating emotional connections and long-term relationships with a new group of customers.Which of the following methods of direct marketing would most likely be effective in accomplishing this goal?

Question

Quizplus · Accepted Answer

Catalogue marketing is effective for creating emotional connections and long-term relationships because it allows customers to browse products at their leisure, which can be particularly appealing for clothing items for infants, toddlers, and young children. Catalogues can be sent to potential customers outside the company's existing urban markets, providing a tangible and engaging way to discover the brand and its organic offerings.

Organic Designs Is a Small,successful Chain of Stores Offering Stylish