Fender's direct marketing helps both the company and its channel partners.

Name: Fender's direct marketing helps both the company and its channel partners.
Brand: Quizplus
Rating: 4.8 (40 reviews)

Question

Quizplus · Accepted Answer

Fender's direct marketing helps the company by allowing them to efficiently reach and engage with their target audience without relying solely on their channel partners. At the same time, it helps their channel partners by increasing brand awareness and driving demand for Fender products.

Fender's Direct Marketing Helps Both the Company and Its Channel