In a formal buying organization,the most valuable source of information in implementing merchandise plans is _____.
A)competitors
B)trade associations
C)the consumer
D)suppliers

Question

Quizplus · Accepted Answer

In a formal buying organization, the most valuable source of information in implementing merchandise plans is the consumer. This is because the success of the organization depends on meeting the needs and wants of the consumer. Understanding consumer behavior, preferences, and trends is crucial in making informed merchandise decisions that will satisfy customers and increase sales. While competitors, trade associations, and suppliers may provide valuable information, the consumer should be the primary focus in merchandise planning.

In a Formal Buying Organization,the Most Valuable Source of Information