A store that does not create its own traffic is a _____.
A)fringe store
B)low trading-area overlap store
C)parasite
D)primary trading area store

Question

Quizplus · Accepted Answer

A store that does not create its own traffic is considered a parasite store, as it relies on the traffic generated by other nearby stores or attractions to bring in customers. Fringe stores are located on the outskirts of a shopping area and may have lower traffic, while low trading-area overlap stores have minimal overlap with other stores in the area but still generate their own traffic. Primary trading area stores are located in the main shopping area and have a high level of traffic.

A Store That Does Not Create Its Own Traffic Is