What is the starting point in creating a marketing mix?
A) price
B) product
C) distribution channel
D) production line

Name: What is the starting point in creating a marketing mix? A) price B) product C) distribution channel D) production line
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The starting point in creating a marketing mix is the product. A company's product or service must meet the needs and wants of customers before deciding the price, distribution channel, and promotion strategy.

What Is the Starting Point in Creating a Marketing Mix