When the Toronto Symphony Orchestra wanted to determine how to make classical music appeal to younger concertgoers,it hired CMN to conduct a survey.It was important that the survey had a relatively low cost and offered anonymity to respondents to ensure candid answers.
-Refer to Toronto Symphony Orchestra.What is CMN most likely an example of?
A) a decision support company
B) a marketing research diagnostics firm
C) a field service firm
D) a knowledge portal

Question

Quizplus · Accepted Answer

C) A field service firm specializes in collecting data for surveys, often offering services such as questionnaire design, data collection, and sometimes analysis, making it a likely choice for the Toronto Symphony Orchestra's needs, especially given the emphasis on low cost and anonymity for respondents.

When the Toronto Symphony Orchestra Wanted to Determine How to Make