Grote manufactures a slicing machine for any boneless food.The machine will cut up to 1,200 slices per minute and is portable in that it can be rolled out of the work area when it is not in use.The wheels are specially made to meet federal safety requirements.
-Refer to Slicers.A company that uses a Grote brand meat slicing machine typically buys a replacement blade once a year and has done so for the last five years.A new company is offering a $200 blade for the Grote machine that is less expensive than buying one from Grote (a savings of about $50).It is time to buy a new blade,and Sara is in charge of the purchase.What will she most likely be engaging in?

Question

Quizplus · Accepted Answer

A modified rebuy occurs when a company has bought a product before but is willing to consider new options. In this scenario, the company has purchased replacement blades from Grote for the last five years but is now considering a new option from a different company at a lower cost. Sara, in charge of the purchase, will most likely engage in a modified rebuy as she considers the new option and compares it to the previous supplier.

Grote Manufactures a Slicing Machine for Any Boneless Food