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In a Truly Market-Oriented Organization

Question 10

Multiple Choice

In a truly market-oriented organization. what is the role of the CEO?


A) To increase the market value of the organization.
B) To ensure that his or her employees have everything they need to perform their jobs well.
C) To protect the organization from competitive actions.
D) To create a strong reputation among the organization's stakeholders.
E) To hire customer-oriented executives.

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