Advertisements which emphasize the safety of a product and its ability to protect the consumer's family are likely to appeal to audiences in _______________ societies.
A) High power distance
B) Feminine
C) High-context
D) Masculine
E) Individualistic

Question

Quizplus · Accepted Answer

Advertisements focusing on safety and protection of the family tend to appeal more to feminine societies, where the emphasis is on quality of life, caring for others, and safety, rather than on material success or competition, which are more valued in masculine societies.

Advertisements Which Emphasize the Safety of a Product and Its