The main information in an e-mail sales message should be placed above the fold, which means that
A) all main points follow standard business etiquette and online netiquette.
B) you are certain your e-mail adheres to all legal standards.
C) your primary points appear early in the message.
D) your e-mail message does not exceed one screen in length.

Question

Quizplus · Accepted Answer

"Above the fold" means that you put your primary points early in the message so that they capture the reader's attention.

The Main Information in an E-Mail Sales Message Should Be