The value of the market basket is determined by:
A)Adjacent products to the category
B)Amount of time spent on aisle
C)Number of perishable products
D)Profitability of market basket

Question

Quizplus · Accepted Answer

The value of the market basket is determined by the profitability of the products within it. This means that the products in the market basket should generate a high profit for the retailer. Other factors such as adjacent products, amount of time spent on the aisle, and number of perishable products may also be considered but the profitability of the market basket is the most important factor.

The Value of the Market Basket Is Determined By