If the typical consumer for a product purchases the product as a replacement, such as upgrading a computer or getting a new car, that product is considered to be in what stage of the life cycle?
A) Maturity
B) Decline
C) Embryonic
D) Growth

Question

Quizplus · Accepted Answer

When consumers purchase a product as a replacement, it indicates that the product has already penetrated the market and reached a level of saturation. This typically happens in the maturity stage of the product life cycle.

If the Typical Consumer for a Product Purchases the Product