When considering the situation, which of the following is true?

Question

Quizplus · Accepted Answer

Adapting the message to the listener's frame of reference is important in persuasion because it allows the persuader to appeal to the listener's values and beliefs. This can make the message more persuasive and effective. Considering audience members' traits (choice A) and the audience's latitude of rejection (choice C) are also important, but adapting the message to the listener's frame of reference should be the primary consideration. Considering each listener a "blank slate" (choice D) is not ideal as everyone has pre-existing attitudes and beliefs that may influence their receptivity to the message.

When Considering the Situation, Which of the Following Is True