Why is linking ads to search results considered a brilliant move?
A) Users' search term indicates an overt interest in a given topic.
B) Users can research products when they chance upon an ad.
C) Users can access information that they would otherwise not have access to.
D) Users resent having to create separate sets of online identities to access search results and advertising services.
E) Users can avoid the hassle of toggling between an ad and a search page.

Question

Quizplus · Accepted Answer

Linking ads to search results is considered a brilliant move because users' search term indicates an overt interest in a specific topic. This means that ads can be targeted to a more relevant audience, increasing the chances of conversions or sales.

Answer: B
 Another reason why linking ads to search results is considered a brilliant move is that users can research products when they chance upon an ad. This means that users who may not have otherwise been interested in a particular product can stumble upon it while searching for related terms.

Answer: C
 Linking ads to search results also allows users to access information that they would otherwise not have access to. For example, ads for niche products or services that are not widely available can be targeted to users who are specifically interested in those topics.

Answer: E
 Last but not least, linking ads to search results can help users avoid the hassle of toggling between an ad and a search page. Instead, users can find relevant information right within the ad itself, making the experience more seamless and user-friendly.

Why Is Linking Ads to Search Results Considered a Brilliant