A firm's financial performance that consistently outperforms its industry's peers is known as _____.
A) comparative advantage
B) absolute advantage
C) sustainable competitive advantage
D) first mover advantage
E) operational efficiency advantage

Question

Quizplus · Accepted Answer

Sustainable competitive advantage refers to a firm's ability to maintain superior performance compared to its industry peers over a long period, due to unique attributes or strategies that are difficult for competitors to replicate.

A Firm's Financial Performance That Consistently Outperforms Its Industry's Peers