When a company mass-produces the various modules of a product and then allows customers to select which modules will be combined together, it is known as __________.
A) mass standardization
B) product standardization
C) product differentiation
D) mass customization
Correct Answer:
Verified
Q1: Companies focus most on establishing brand image
Q2: Leo Corp., a mobile manufacturer, attains competitive
Q4: Gear-up Inc., an apparel brand, differentiates its
Q5: Kiara states that, as a customer, the
Q6: A strategy whereby companies attempt to gain
Q7: Dave's is a retail chain that offers
Q8: Which of the following products best exemplifies
Q9: _ occur(s)when some products or services are
Q10: Ochre Inc. manufactures accessories such as belts,
Q11: Time-Threads Inc. sells storage devices, such as
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents