A bakery is evaluating several new product ideas. They conducted focus groups and conducted individual participant interviews. What is the bakery's approach to researching their new products?
A) Interview method
B) Group evaluation method
C) Qualitative method
D) Quantitative method

Question

Quizplus · Accepted Answer

C) The bakery is taking a qualitative approach to evaluate their new products. This method gathers specific details about the samples and what they could change to improve them. The results of their study will be very informative and specific for the samples they evaluated.

A Bakery Is Evaluating Several New Product Ideas