Understanding that consumers wanted clean, convenient food when they were away from home was the information the first fast food restaurant founder used to___________ .
A) acquire a source of perceived knowledge
B) create a tactical advantage
C) create a first-mover advantage
D) pioneer sales in the consumer food industry
E) sustain a competitive advantage

Question

Quizplus · Accepted Answer

The founder of the first fast food restaurant used the understanding that consumers wanted clean, convenient food when they were away from home to create a first-mover advantage in the fast food industry. This allowed them to establish themselves as the first and leading provider of this type of food, giving them a competitive edge over others who may have entered the market later.

Understanding That Consumers Wanted Clean, Convenient Food When They Were