The key to sustaining competitive advantage is___________ .
A) faster computers with more memory
B) using information technology to continuously improve and support the core functions of a business
C) the Internet
D) the ability of the managers to delegate
E) how important the company's culture perceives conceptual skills

Question

Quizplus · Accepted Answer

Using information technology to continuously improve and support the core functions of a business is the key to sustaining competitive advantage. IT can provide real-time data analysis, streamline processes, and automate tasks, all of which give an organization an edge over its competitors. Faster computers, the Internet, and the ability to delegate are important, but they do not by themselves provide sustainable competitive advantage. The company's culture is also important, but it is not directly related to sustaining competitive advantage.

The Key to Sustaining Competitive Advantage Is___________