What is meant by "social projection"? What are some of the motives and mechanisms underlying this phenomenon, and what are some of the consequences?

Question

Quizplus · Accepted Answer

The Answer is a. People tend to assume their own characteristics preferences, traits, etc.) to be characteristic of others; even when they have time to think, receive accuracy feedback, or have relevant information about the others.
b. Arising from a desire to see our own characteristics as good, but also because self characteristics are a useful set of cognitive heuristics for rapid inferences.
c. Tend to project our most favorable qualities to more attractive targets and our undesirable ones onto unfavorable targets.

What Is Meant by "Social Projection"? What Are Some of the Motives