When marketers use digital content as inbound marketing that attracts customers and prospects, they are engaging in _________.

Question

Quizplus · Accepted Answer

Digital content used as inbound marketing is a key element of content marketing, which involves creating and sharing valuable, relevant, and consistent content to attract and retain a clearly defined audience. Mobile marketing, CRM, and web site chat are all related to digital marketing but are not specifically focused on content creation and distribution.

When Marketers Use Digital Content as Inbound Marketing That Attracts