The tendency for people to make decisions based on how the problem is presented is the framing effect.

Question

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The framing effect refers to the way that a problem or decision is presented, and how that presentation can influence the way that people respond or make choices. By framing things in different ways, or highlighting certain aspects of a decision over others, it is possible to change the way that people interpret the information and the conclusions that they reach. This phenomenon has been well-documented in social psychology and behavioral economics.

The Tendency for People to Make Decisions Based on How