Information-processing theorists refer to the process of putting information into memory as

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Encoding refers to the process of transforming information into a form that can be stored in memory. Retrieval refers to the process of accessing information that has been previously stored in memory, while storage refers to the retention of information over time. Recognition refers to the ability to identify previously encountered information, such as recognizing a familiar face or name.

Information-Processing Theorists Refer to the Process of Putting Information into Memory