Communicating with customers is known as the ________________ portion of the marketing mix.
A) Placement
B) Positioning
C) Promotion
D) Pricing
E) Production

Question

Quizplus · Accepted Answer

Communicating with customers is typically referred to as promotion in the marketing mix, which also includes the product (production), price, and distribution (placement). Positioning refers to how a brand or product is perceived in relation to its competition.

Communicating with Customers Is Known as the ________________ Portion of the Marketing