"Place" is concerned with:

Question

Quizplus · Accepted Answer

Place, also known as distribution, involves the entire process of getting a product from the manufacturer or supplier to the end consumer. This process can involve intermediaries such as wholesalers and retailers, transporting the product to different locations, channel members who are involved in the distribution process, and storing the product in warehouses or retail locations. Therefore, all of the above options might be involved in the place element of the marketing mix.

"Place" Is Concerned With