Offering a CUMULATIVE quantity discount seeks to:
A) reduce the seller's shipping costs.
B) eliminate some marketing function.
C) shift some of the storing function to the buyer.
D) encourage the buyer to make additional purchases.
E) All of these alternatives are correct.

Question

Quizplus · Accepted Answer

Offering a cumulative quantity discount is a pricing strategy that encourages the buyer to make additional purchases by offering discounts on the total quantity purchased. It does not necessarily aim to reduce shipping costs, eliminate marketing functions, or shift storing function to the buyer.

Offering a CUMULATIVE Quantity Discount Seeks To