In the context of marketing,services differ from goods in that services:

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Services are intangible and are consumed as they are produced, meaning that they cannot be stored or used at a later time. This is unlike goods, which can be stockpiled until they are needed. Additionally, services often involve a high degree of customer involvement, as they may require customization or active participation from the client during production. The relationship between the service provider and client is often more personal and long-term than with a one-time transaction involving a good.

In the Context of Marketing,services Differ from Goods in That