In a client relationship:

Question

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In a client relationship, the buyer sees the seller as someone who has knowledge that has value. The relationship is focused on providing the buyer with expert advice and guidance. The buyer usually enters into a long-term relationship with the seller based on trust and confidence. The seller is expected to put the interests of the buyer first and to provide expert advice that is based on their experience and expertise. The buyer may be an individual or a corporation, but in either case, they are seeking the seller's expert advice to help them make informed decisions.

In a Client Relationship