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In Personal Selling,a Persuasion Objective of the Sales Force Is

Question 5

Multiple Choice

In personal selling,a persuasion objective of the sales force is to:


A) install a product or service that exceeds customer expectations.
B) convert first-time customers into repeat purchasers.
C) reassure product or service superiority through demonstrable actions.
D) follow up immediately with calls and visits to address unresolved concerns.

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