A numerical scale on which survey respondents indicate the direction and strength of their response is a
A)Likert scale.
B)rating scale.
C)nominal scale.
D)a Likert scale and a rating scale.

Question

Quizplus · Accepted Answer

A Likert scale is a type of rating scale used to represent people's attitudes or feelings towards a given subject, where respondents specify their level of agreement or disagreement on a symmetric agree-disagree scale for each statement.

A Numerical Scale on Which Survey Respondents Indicate the Direction