Marketing is a one-time activity,performed when a business is first established and introducing product in the market.Once a firm has fine-tuned its marketing activities,it can turn its attention elsewhere.
Marketing is an ongoing process.Companies must continually adapt to changes in consumer wants and needs in order to remain competitive.
Correct Answer:
Verified
Q29: Setting prices higher than the competition can
Q43: The most important component of the marketing
Q45: Marketing research helps determine what customers have
Q50: The last step in the marketing process
Q50: Getting the product from the producer to
Q51: Effective marketing research involves listening to customers,
Q51: Marketing involves developing and promoting a firm's
Q53: The first step in the marketing research
Q56: Secondary data should be gathered first because
Q57: Secondary data consists of information that has
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