Clarity, accuracy, and adequacy of information are
A) ideals which are very likely to be unattainable.
B) needed by consumers to make intelligent purchasing decisions.
C) currently achieved by most TV commercials.
D) best achieved through radio advertising.

Question

Quizplus · Accepted Answer

Clarity, accuracy, and adequacy of information are crucial for consumers to make informed purchasing decisions. While these ideals may not always be perfectly attainable, they should still be pursued by advertisers to the best of their ability. TV commercials may not always achieve these standards, but it is important for advertisers to strive for them regardless of the medium they use. Radio advertising is not necessarily better suited for achieving these standards than any other medium.

Clarity, Accuracy, and Adequacy of Information Are