Samantha, the owner of Silver Butterflies Accessories, wants to know how her customers feel about shopping at her stores. One of the questions in her survey questionnaire reads, "On a scale of 1 to 5, where would you place the store's ambience, service, and jewelry collection?" This question is ineffective because it
A) is a leading question.
B) asks about multiple ideas.
C) is too short to be effective.
D) is an open-ended question.
E) uses a rating scale.
Correct Answer:
Verified
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