Luxuria Island Resort Has Hired Sharon to Conduct Business Research

Luxuria Island Resort has hired Sharon to conduct business research for the company. Sharon's research findings suggest that, of the four, five-star resorts in the area, respondents rank Luxuria Island Resort last. How should Sharon present her findings to the company's board?

A) Make the information look more positive by adjusting the scale of charts.
B) Disclose the data fully to foster transparency in the organization.
C) Provide only the facts that will make the board feel good.
D) Point out how the board is responsible for the company's plight.
E) Tell the board the data is inconclusive and refuse to share it.