In _____ sales,one firm sells to another firm.
A) business-to-business (B2B)
B) business-to-consumer (B2C)
C) consumer-to-consumer (C2C)
D) business-to-Internet (B2I)

Question

Quizplus · Accepted Answer

Business-to-business (B2B) sales involves one business selling a product or service to another business. This differs from business-to-consumer (B2C) sales which involves selling directly to individual consumers, and consumer-to-consumer (C2C) sales which involves individuals selling to other individuals. Business-to-Internet (B2I) is not a commonly used sales term.

In _____ Sales,one Firm Sells to Another Firm