Your family owns an upscale jewelry store. Because you are a marketing major, your father asked you to develop an advertisement for the store. You know that it is important for consumers to pay attention to your ad or else the money spent on media exposure is wasted. Define "attention," discuss how five of the several stimulus factors influence attention to a stimulus, and explain how you can use each in your advertisement.

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The Answer of Your family owns an upscale jewelry store. Because you are a marketing major, your father asked you to develop an advertisement for the store. You know that it is important for consumers to pay attention to your ad or else the money spent on media exposure is wasted. Define "attention," discuss how five of the several stimulus factors influence attention to a stimulus, and explain how you can use each in your advertisement.

Your Family Owns an Upscale Jewelry Store