Research into children and advertising indicates:
A) children have some difficulty distinguishing commercials from programs.
B) children are less able to determine the selling intent of commercials.
C) children have trouble comprehending certain words and comparisons.
D) All of the given answers are correct.
Correct Answer:
Verified
Q31: Perceptual defence:
A) is a tendency to block
Q32: Misinterpretation of television communications:
A) is a problem
Q33: Organising an outlet by separating often-sought-after items:
A)
Q34: In most individuals, the left brain appears
Q35: Hemispheric lateralisation refers to:
A) transfers from long-
Q37: Compressed messages are:
A) presented at a level
Q38: Subliminal messages appear to be:
A) very effective
Q39: Isolation refers to:
A) placement of an object
Q40: In Piaget's stages of cognitive development, the
Q41: How can retailers use their knowledge of
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