The process by which young people acquire skills, knowledge and attitudes relevant to their functioning as consumers in the marketplace is:

Question

Quizplus · Accepted Answer

The process described in the question, specifically the acquisition of skills, knowledge and attitudes relevant to functioning as consumers, is known as consumer socialisation. Socialisation refers to the process by which individuals learn and adapt to the norms, values, and behaviours of their culture or society. In this case, young people are learning the norms and values related to consumption and consumer behaviour. Conditioning (A) refers to the process by which behaviours are learned through reinforcement, punishment and association. Assimilation (B) refers to the process of integrating new information into pre-existing knowledge or schemas. Tertiary education (D) is a form of education that is pursued after completing high school or secondary education, and is generally focused on specific fields or disciplines. While some aspects of consumer socialisation may be learned through formal education, such as marketing or advertising courses, it is not solely dependent on tertiary education.

The Process by Which Young People Acquire Skills, Knowledge and Attitudes