In a recent political ad the word "RATS" was flashed on the screen so quickly that it was not perceivable at normal viewing speed.Such fast messages are considered
A) superliminal.
B) subliminal.
C) heuristic.
D) emotional.
Correct Answer:
Verified
Q60: The concept of _ refers to the
Q124: Why do ads for heartburn medications spend
Q127: The logical, fact-based approach is used in
Q128: If you are employed to advertise a
Q183: Despite the results of some controlled laboratory
Q186: According to the authors, when manufacturers make
Q189: There have been several famous (or infamous)
Q217: Davidson and Jaccard (1979)studied the relationship between
Q218: Recall that Richard LaPiere (1934)found a discrepancy
Q219: According to Ajzen and Fishbein's (1980)theory of
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents