Recall that Stanley Milgram conducted a variation on his original obedience experiment.In this variation,there were two confederates in addition to the participant.When the participant threw the switch at 150 volts,one of the confederates refused to continue,even though the experimenter commanded him or her to do so.In this variation,only about 10 percent (compared to about 65 percent in the original study)went to the highest shock level.This experimental variation demonstrated the power of ____ in eliciting obedience.

Question

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The experimental variation demonstrated the power of normative social influence. The confederate who refused to continue created a normative pressure that it was not acceptable to continue administering shocks, even if the experimenter commanded it. This had a significant impact on reducing obedience rates compared to the original study, where there was no normative pressure to resist.

Recall That Stanley Milgram Conducted a Variation on His Original